We've added some gorgeous new styles to our DS Collection, from vintage tortoise frames to pretty petite styles. Shop the range starting from just £55! Can't decide? Add a second pair for free! Shop the full range of new styles here. … Continue reading →

There’s a nip in the air and no denying that winter is just around the corner. But with the colder weather comes a great new season for fashion. We’ve picked out our favourite styles from our DS Collection, JK London City and Podium ranges to help you look stylish this winter.A173The A173 is one of our bestselling frames, and it’s no wonder: the round frame with keyhole nose bridge strikes the right balance between classic everyday style and making a quirky fashion statement. We love the b… Continue reading →

Our favourite Romeo is back as Leonardo DiCaprio takes to the big screen in Baz Luhrmann’s much-anticipated release of The Great Gatsby. Starring alongside Carey Mulligan, the whole cast has been styled in Luhrmann’s trademark flamboyant glamour.
We’ve taken a closer look at some of the emerging 1920s trends:Jay Gatsby (Leo) wears a pair of round vintage sunglasses in brown acetate. We love the A185 for this style. With a dark brown lens tint, these would make a perfect pair o… Continue reading →

The luxury designer brand, Vera Wang, has recently announced it will begin charging customers to try on dresses. In Shanghai, customers will now have to pay 3,000 Yuan (around £320) for a 90-minute slot to try on the dresses. If they don’t make a purchase, they will not be refunded. This has been introduced in an attempt to reduce fraud and damage to the dresses (not surprising considering they can cost up to £7000!). It is hoped that anyone willing (and able) to pay the try-on fee will be a… Continue reading →

One of the biggest trends this season is baroque. Baroque is the term used to describe a period in architectural design history beginning in 1600 and defined by intricate detailing and grandeur to produce an effect of splendour and luxury. As we all know, in the world of fashion, one of the best ways to make an impact on the catwalk is to evoke nostalgia for a time in history, whether that be 1960s shift dresses or Victorian gowns. In this respect, the latest trend for Baroque fashion should com… Continue reading →

November or, ‘Movember’, as it has recently come to be known, is the month when you cannot walk down the street without encountering a man with a moustache. However, this latest craze isn’t all about the look, it is for a good cause, with many people gaining sponsorship to donate to charity.  
However, if you’re struggling to keep up with the crowd and find you simply can’t grow enough to warrant calling it a moustache, the latest eyewear craze may be the ideal solution...
O… Continue reading →

It may be September which, for us Brits, means gloomy weather and grey skies, but for the celebrity population, there’s no such thing as dressing for the weather. Whilst most of us are eager to bury ourselves in warm jumpers in blacks and greys, a new trend for canary and fluorescent yellow is quickly emerging...
On Saturday, The Only Way is Essex star, Chloe Sims, was spotted at a party sporting a bizarre pair of fluorescent yellow glasses. She wore a black and white sequinned mini dress… Continue reading →

We may associate autumn with the muted tones of ombre, plum and forest green, but this year the designers seem unwilling to let go of summer optimism with punchy shades of cobalt blue on the A/W catwalks. Lanvin, DKNY and Prabal Gurung were just some of the designers to embrace this bold shade. And with the likes of Bradley Cooper and Johnny Depp donning quirky blue lenses in their glasses, we decided to round up our favourites from our selection of blue glasses...
Whether you’re looking … Continue reading →

Prescription glasses are the favourite geek-chic accessory of young celebrity trend-setters at the moment, from quirky TV presenters like Alexa Chung, to teen actresses like Miley Cyrus. However, at Direct Sight, we think the glamorous mature ladies of film could teach the youngsters a thing or two about great style. It’s time to celebrate glasses for mature women.
From acting legend Meryl Streep, to mature beauty Diane Keaton, these ladies show that with age comes beauty. As we get older… Continue reading →

Every day the media bombards us with images of celebrities looking either too old or too young, whether they’re underage or needing to act their age. But at Direct Sight, we believe it’s easy to find a signature style, no matter what your age range. So whether you want to grow old gracefully or hold onto the early years, with our wide range of prescription glasses available you can create a look to suit you.
Trendy 20s
The twenties are a time of excitement and growth, with ever-c… Continue reading →