This weekend marks the beginning of Reading Festival 2012. With headliners including Foo Fighters, Kasabian and The Cure, it’s predicted to be a great weekend.But for those of us with glasses, camping can be fraught with difficulties. Here are a few simple tips for looking after your glasses over the festival weekend: 1.   Take baby wipes or cleansing wipes to keep the frames clean. With mud and rain forecast for Reading, it’s important to keep your glasses looking fresh. 2. … Continue reading →
Inspirational documentaries can be found just about anywhere these days. Everyone likes a real life tale of a struggle to overcome adversity and documentaries about the struggles of famous people are often the most fascinating of all. However, most celebrities don’t tend to star in inspirational documentaries about themselves but that is exactly what pop star Katy Perry has done.Limited-edition 3D glasses from Katy PerryPerry, (real name Katheryn Hudson) is this summer the star and producer of… Continue reading →
A global study into how people perceive their eyesight has found that a third of those questioned have not had their eyes tested in the past two years, yet still claim to have perfect vision.When those questioned were asked why they did not have regular eye tests, 63% of people replied that they had not been experiencing any symptoms of poor eyesight.Britons rank highly in global surveyThe study was carried out by Bausch + Lomb, a world-renowned eye and healthcare company. They asked 1,050 UK re… Continue reading →
Our fantastic Facebook competition has launched and we’ve already had some great entries.
We’re looking for your best photos to show off your favourite glasses, so be creative! If you’re looking for inspiration,take a look at these celebrities having fun with their frames.  Get suave and serious like Johnny Depp... Dig out your craziest frames like Dame Edna...   Or pull your best funny face like Beyonce...    With any pair of glasses from the site up… Continue reading →
At Direct Sight there’s not much that gets us more excited than a good old competition with shiny new pairs of specs and sunnies up for grabs as prizes.
That’s why we’re so over the moon to be able to announce our BRAND NEW competition in which we’re inviting glasses gurus and frame fanatics alike to send us a picture of their beautiful spectacle-clad faces to be in with a chance of winning any pair of glasses or sunglasses of their choice from our website.Interested? Get on o… Continue reading →
We may associate autumn with the muted tones of ombre, plum and forest green, but this year the designers seem unwilling to let go of summer optimism with punchy shades of cobalt blue on the A/W catwalks. Lanvin, DKNY and Prabal Gurung were just some of the designers to embrace this bold shade. And with the likes of Bradley Cooper and Johnny Depp donning quirky blue lenses in their glasses, we decided to round up our favourites from our selection of blue glasses... Whether you’re looking … Continue reading →
There was a time when sports eyewear was seen as a misunderstood eyesore which had no place on the field of high impact sporting events, but now they are worn by athletes in a variety of sporting disciplines who swear by their ability to help them focus on their game rather than on eye related problems, while choosing the corrects frames can make a significant difference to overall performance.No More Stigma for Sports EyewearSports glasses can help keep potential eye injuries at bay arising fro… Continue reading →
After last night’s spectacular finale for the London 2012 Olympics, at Direct Sight we feel proud to be British, and what better way to celebrate than with some patriotic eyewear.These specs are our favourites from the event: These wacky shades are the perfect frames for celebrating in style. Show your dedication to the Olympians with this pair of Olympic sunglasses. For true British patriots, these Union Jack glasses are an essential buy. Even from a distance, there’s no mistaking where y… Continue reading →
Breaking down the jargon: what does it all mean?ReglazeLove your frames but need a new prescription? A reglaze is simply the term for providing replacement lenses in your own frames. So if your prescription needs updating or your lenses are damaged, at Direct Sight we can reglaze your glasses from just £10, saving you the money you would ordinarily spend on a brand new pair of specs. Click here for more information on our reglaze service.Single VisionAs the name suggests, single vision l… Continue reading →
What do Sarah Jessica Parker, Claudia Schiffer, Sienna Miller and Lady Gaga all have in common? The answer is that they, along with the majority of the world’s celebrity population, are all dedicated fans of legendary fashion brand, Alexander McQueen. But beneath the elegant and innovative couture designs of the brand is the man himself who came from humble beginnings to found one of the most successful design brands in fashion history. The late Alexander McQueen, who tragically died in Februa… Continue reading →
